Writing Guidelines, Terms & Conditions

Interested in working with Mother Distracted?  Have you checked out our Sponsored Post Submissions page?  If so there are just a few more things you need to know.

General terms and conditions

Categories of post not accepted

Our team work hard to ensure the continued calibre and authority of our site(s) and the quality of links placed is important to us.

Links to sites with a high spam score (5% above) are not accepted.  Sites with a low domain authority (below 10) are accepted at our discretion.

We also refuse topics not appropriate for a family lifestyle blog and you can find a list of those on our sponsored post submission page.


Disclosure of paid for links is a legal requirement in both the US and the UK.  You can read about guidance for the UK here.

Non-disclosure may lead to a Google penalty for both client and blogger leading to a drop in page ranking or removal from Google’s search listings.

In the event of a Google warning, links will be immediately removed and no refund will be given.


Links are guaranteed for a minimum period of one year.  We are happy to offer an extension to 3 years for a surcharge.

Anchor Text

We don’t permit the use of a client’s URL, business name or geographic location as anchor text.

E.g shop at www.bestplumberscardiff.com

Link amendments

You may amend your link free of charge up to 6 weeks after publication.

Requests for amendments after this period will incur an admin fee.

Reindexing posts

We do not reindex or republish posts unless there has been a significant change to the content, nor do we reindex posts immediately on publication.

Broken links

Broken links leading to a 404 warning will be removed.  These may be amended subject to the terms in Link Amendments above.

Affiliate links

Links should be direct links to your client.  We do not permit the inclusion of AWIN or Amazon links.

Copy guidelines

Copy supplied should be unique (i.e. checked via Copyscape or similar) and grammatically accurate.

Copy and links should be appropriate for a UK audience in UK English (no colors, behavior, favorite etc).

Copy should be in the first person – no “in this post we look at, we recommend etc etc”.

Prices quoted should be in GBP or Euros.

Posts must contain an additional two high authority links and we reserve the right to add our own internal links or affiliate links as appropriate.


Giveaways are hosted via Gleam so that the selection of a winner is entirely random and fair.

The option to collect emails from giveaways is available on condition that all entrants are made aware of this.  GDPR prevents signing up to a newsletter to be a mandatory condition of entry.

Facebook and/or RT To Win competitions are also available.

Prizes to be sent out by sponsor.

Posts in the Health and Medical Niches

Where posts relate to the health / medical genre, references to any claimed benefits should be cited and evidence provided.

Where appropriate we reserve the right to add a disclaimer advising that qualified medical advice should be sought prior to testing a product / service.

This is in keeping with Google’s own guidelines and is for the protection of you and your client. You can read more about this, including a list of products and substances which may not be promoted, here – https://bit.ly/2P8Px5k.


Whilst free stock images will be used where possible, if your post is about a specific product (cots, prams, car seats etc) or location (e.g. Disneyland, Bristol Airport, Paris) then appropriate copyright-free images should be supplied for the benefit of our readers.

Images supplied should be in high resolution, JPEG format and free of copyright restrictions.  Please supply the direct link to the image on the site itself.

We reserve the right to substitute images where appropriate.

Images will not be substituted after publication.

Photography supplied by Mother Distracted

All copyright is retained by me. Photographs and imagery created by Mother Distracted must be credited as such with my name and blog URL and permission sought before use.  Please contact me to discuss fees.

Turnaround Time

Same day publication of content is available at a surcharge, otherwise posts will be published within 3 working days

Posts written by us will be supplied in draft format within 7 working days for client approval.

Please note we are based in the UK and our working hours are Mon – Friday 9 am to 5 pm GMT.

Payment Terms & Conditions


Any fees paid are non-refundable once the post has been published and the work carried out.

It is the responsibility of the PR / SEO to ensure that the client is happy to proceed with the order prior to publication. We are happy to submit a draft for you to check.

Refunds will not be issued in the event that client decides that a post is not required or that they have worked with Mother Distracted on a previous occasion, or for any other reason not related to the terms of the original order agreed by Mother Distracted and the agent.


We are happy to consider discounts for repeat orders on a formal, contractual basis only.    Any fee quoted is valid for a period of 30 days.


Payment is due on publication of each post and invoices will be sent separately, irrespective of how many posts are ordered at one time.

Any other company payment terms must be flagged on placement of the order so that both parties are in agreement from the offset.

For tax purposes, we ask that all payments are made either via BACS or using the Paypal invoicing system.

Payments should refer to the post/link purchased rather than just a transaction number.

Late payments

In the event of late payment, links will be removed where payment is 14 days overdue and replaced when payment is received.

We reserve the right to charge a late payment fee in line with government regulations.

Any questions?

Just email us at linda.hobbis@motherdistracted.co.uk